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How to Make Video Invitations (In 5 Easy Steps)

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Eliza TalvolaContent Marketing Manager at AnimotoUpdated: Jun 12, 2025

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Have a party, wedding, grand opening, or major event coming up? Ditch the snail mail and send a video invitation instead! It's more personal and impressive than a Facebook post.

If you're looking for more wedding invite inspiration specifically, check out our full blog post of wedding video invitation ideas. For all others, continue reading and start creating with Animoto's free invitation video maker!

TLDR: To create an invitation video, just follow these step:

  • Choose a template: Use a video maker with a pre-designed template to get started quickly.
  • Select your media: Pick photos and video clips that fit your event's theme and tone.
  • Add event details: Include all the key information your guests need, like the date, time, and location.
  • Customize: Select a font, colors, and music to match your event's style.
  • Include a clear call to action: End the video by prompting guests to RSVP or register for the event.

Why should you use video invitations?

If you have a special event, you want your guests to get excited and show up ready to go. It's just as true for weddings as it is for conferences--your invitation sets the scene for your event.

Using a video invitation can help you:

  • Boost attendance and engagement: A dynamic video is more likely to grab attention and get people excited to attend.
  • Tell a bigger story: Combine photos, video clips, music, and text to set the scene and share the event’s purpose.
  • Stand out online: Easily share your video on social media, in emails, or through messaging apps to reach more guests.

How to make an invitation video

We'll take you through the steps to make an invitation video for your event. Note that the videos in this post are templates too! Click through to learn how to add your own photos, video clips, and text, and update the colors and font to make them your own.

1. Grab a video invitation template

The easiest way to get started is with a video template. Luckily, Animoto has tons of free video templates to choose from! Your backyard barbecues, conferences, and everything in between are all covered.

You can use this template for a variety of events, or check out our template collection below to find the right fit.

Remember, you can always change the text, colors, font, photos, and more!

https://customer-0fzvv8aftl8m8671.cloudflarestream.com/31e48e443fddb09ccb64bc67f0362fc1/thumbnails/thumbnail.jpg

Use this template

2. Select your photos and video clips

Choose images that reflect the theme and set the tone for your next shindig.

Event TypeRecommended Media
WeddingsEngagement photos, photos of the couple, pictures of the ceremony space or wedding colors.
Birthday PartiesPhotos of the guest of honor, images of their favorite things, photos that hint at the party's theme.
Business EventsPast event photos, images of key speakers, photos of the event space or previous attendees.

If you don’t have many images to choose from, look through Animoto’s Getty Images stock image library for photos and video clips of balloons, cake, or friends toasting with champagne.

3. Use text to give guests the details

Make sure your video includes all the essential details your guests need. Begin with an inviting phrase like "You're Invited!" followed by the event's title (e.g., "Joey's 6th Birthday Party").

The most critical information to include is:

  • Date, time, and location: The who, what, and where of your event.
  • RSVP instructions: Let guests know how and when to RSVP.
  • Website or link: Provide a link to your wedding registry, event page, or registration form.

4. Choose your colors, font, and music

Make your video hit home by adding your brand colors, wedding theme colors, or whatever colors set the scene. Then, choose a font to help tell that story.

Finally, pick a song to tie it all together. All of the templates come with a licensed song automatically, but you could also upload your own track or choose one with a different vibe.

5. Close it out

A call to action is an essential final step that encourages people to RSVP, register, or find out more about your event. This simple prompt will increase sign-ups and attendance by making the next step clear and easy. Without it, potential attendees may not know what to do next.

Free invitation video templates

Ready to get started? Here's a glimpse at some of the invitation video templates that are available for free in Animoto. Choose your favorite or explore our full library to hit the ground running.

For professional events:

https://customer-0fzvv8aftl8m8671.cloudflarestream.com/fe4475aadebdc18b74a0bf80e78b9e08/thumbnails/thumbnail.jpg

Use this template

For charity events:

https://customer-0fzvv8aftl8m8671.cloudflarestream.com/2dde5dc6638b6fb82106ee9fb752a8f0/thumbnails/thumbnail.jpg

Use this template

For dinner events:

https://customer-0fzvv8aftl8m8671.cloudflarestream.com/8985546d6859b1611210088c0df6ee53/thumbnails/thumbnail.jpg

Use this template

For birthday parties:

https://customer-0fzvv8aftl8m8671.cloudflarestream.com/f82b050c43a5418c4d12e47126f20962/thumbnails/thumbnail.jpg

Use this template

For outdoor events:

https://customer-0fzvv8aftl8m8671.cloudflarestream.com/8751a0866320080d315205b5b972b565/thumbnails/thumbnail.jpg

Use this template

Frequently Asked Questions

Try Animoto's free video invitation maker

Event planning is a long and exhaustive process. Before it even begins, you can set it up for success by creating a stunning invitation video like the ones above!

You can even follow it up with recaps, too

Make a video

In this article
Why should you use video invitations?How to make an invitation videoFree invitation video templatesFrequently Asked QuestionsTry Animoto's free video invitation maker
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