
Video is a non-negotiable tool for businesses of all sizes, but creating professional videos for marketing, internal communications, and other needs can feel overwhelming and time-consuming. That's where Animoto comes in.
Our easy-to-use video maker is the best choice for businesses because our professionally designed templates provide a simple starting point, allowing you to quickly create stunning, on-brand videos that captivate your audience without the stress.
Here are some of our top business templates for any need.
5 business video templates for marketing
1) Product Sale
Why create this video:
This template is designed to convert viewers into customers with a captivating product promotion video.
Benefits:
Drives sales by showcasing products in an eye-catching way.
2) Promote Your Business
Why create this video:
This template helps you highlight a problem your business solves to drive action.
Benefits:
Attracts new customers by demonstrating your business's value proposition.
3) Ad for a Sale
Why create this video:
Give your sales a boost by using this video to promote your latest sale and showcase the savings.
Benefits:
Uses a bold yet simple design to drive traffic and increase conversions.
4) 15-second Promo
Why create this video:
This template is for making a statement fast and grabbing attention with a short, bold video.
Benefits:
Uses minimal, direct promotional copy and bright visuals to make your offer stand out.
5) Simple Product Explainer
Why create this video:
This template is used to highlight the value of your product, service, or idea with a clever, easy-to-follow video.
Benefits:
Educates your audience and simplifies complex information with bright illustrations.
10 business video templates for internal communications
1) Welcome To The Company
Why create this video:
This template introduces new team members with a personalized video.
Benefits:
Makes new hires feel welcome and helps them get to know the team quickly.
2) Internal Communications
Why create this video:
Help new hires connect with your company culture from day one by sharing your mission and vision.
Benefits:
Captivates new hires with modern visuals while providing easy access to resources they need to succeed.
3) Company Appreciation
Why create this video:
Use this template to show your team how much you love them by creating a vibrant video filled with office memories.
Benefits:
Boosts morale and strengthens company culture by sharing photos of your team and kind words of appreciation.
4) Employee Birthday
Why create this video:
This template is designed to celebrate an employee's special day and boost morale with a personalized and joyful video.
Benefits:
Fosters a positive work environment and shows individual employees that they are valued.
5) Quarterly Recap
Why create this video:
Use this template to reflect on recent wins and recognize your team's hard work.
Benefits:
Inspire and motivate your team by highlighting their achievements.
6) Employee of the Month
Why create this video:
Celebrate standout team members with a professional and personalized spotlight video.
Benefits:
Recognize exceptional performance and encourage a culture of high achievement.
7) Quick Workplace How-to
Why create this video:
Record your screen and webcam to quickly show your team how to complete a task.
Benefits:
Simplify your training and processes to save time on meetings and emails.
8) Quarterly Kickoff
Why create this video:
Inspire your team with a clear plan and goals for the new quarter using this template.
Benefits:
Aligns your team and gets them excited about upcoming initiatives.
9) DEI Event Invite
Why create this video:
This template ignites conversations and encourages your team to attend monthly cultural highlight events.
Benefits:
Promotes diversity and inclusion within the workplace and boosts event attendance.
10) Workplace Explainer
Why create this video:
Explain the "why" behind new initiatives and goals with this informative video.
Benefits:
Ensures your team understands the purpose of new projects, which leads to better buy-in and execution.
5 miscellaneous video templates for businesses
1) New Feature Launch
Why create this video:
Helps you highlight the key features and benefits of a new product or service both internally and externally.
Benefits:
Educates both internal teams and external customers in a clear and engaging way, which can boost sales and understanding.
2) We're Hiring
Why create this video:
Use this template to showcase your company culture and the benefits of working for your organization.
Benefits:
Attracts top talent by presenting a professional and appealing employer brand.
3) Meet the Team
Why create this video:
Create a video to introduce your team members, their roles, and a fun fact about them.
Benefits:
Helps you build stronger connections and camaraderie with clients and within team.
4) Software Onboarding with Webcam
Why create this video:
Use this template to create engaging training videos for new processes or software.
Benefits:
Makes learning more accessible and effective than traditional methods, boosting internal understanding and success.
5) Event Invitation
Why create this video:
Use this template to create a highlight reel of a recent company event, like a holiday party or team outing.
Benefits:
Captures and shares memorable moments, which helps build a strong company culture.
Tips for customizing your videos
You have the content, now it's time to bring it to life! These editing tips will help you quickly create professional, on-brand videos that keep your audience engaged from start to finish.
- Stick to your brand. Use your brand's colors, fonts, and logo to create a consistent and professional feel.
- Keep text minimal. Use clear, concise text to highlight key points without overwhelming the viewer.
- Show your authentic side. Use real photos and video clips of your team and products whenever possible.
- Fill in the gaps with stock assets. When you need extra visuals, use a stock library to find high-quality photos and videos that fit your brand.
- Balance your audio. Make sure your music and voiceover levels are just right—the music should enhance your message, not distract from it.
- Add a clear call to action (CTA). Tell your audience exactly what to do next with a strong, visible CTA at the end of your video.
Make your next video in minutes with Animoto
Making quick, professional videos doesn't have to be a struggle. Animoto is the best video maker for businesses because it gives you everything you need to create polished, on-brand videos without a steep learning curve.
- Easy to use: With its intuitive drag-and-drop interface, you can create a video in minutes—even if you've never edited before.
- Professional templates: Choose from hundreds of professionally designed templates to get a head start on any project, from social media ads to internal announcements.
- Built-in stock library: Never worry about finding the right visuals. You get access to a massive library of high-quality stock photos and video clips to fill in the gaps.
- Brand consistency: Easily apply your brand's colors, fonts, and logo to every video with a single click, ensuring a professional and cohesive look.
- Perfect for any platform: One-click resizing lets you instantly optimize your video for any social media platform, so you can share your message everywhere.
























